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Prospecting 7 minSeptember 10, 2024

Lead Search Operators Guide: Build Better Prospect Lists

Master boolean logic, AI-generated search strings, and niche databases to uncover hidden B2B leads before your competitors.

search boolean prospecting lead lists

Good outbound starts with a strong list. Instead of buying the same databases as everyone else, learn how to craft search operators that surface niche accounts.

Boolean Power Moves

  • ("VP Marketing" OR "Head of Growth") AND (SaaS OR "Software as a Service")
  • site:linkedin.com/in "Revenue Operations" "Denver"
  • intitle:"hiring" "Demand Generation" "Series B"

AI-Generated Search Strings

Inside PerksMate, describe your ICP and let the AI output ready-to-run Google, LinkedIn, and Crunchbase queries. Example prompt: "Growth-stage fintech companies expanding to LATAM hiring ops leaders."

Save Searches in CRM

Create a custom field search_blueprint in the CRM to store the best operators per segment. Each time you discover a new query, log it so agents and teammates reuse it.

Operator Cheat Sheet

OperatorUse Case
site:Limit to a domain (LinkedIn, Crunchbase)
intitle:Find hiring pages, news posts
AROUND(n)Keep two terms close together
-keywordExclude industries or competitors

Frequently Asked Questions

Do boolean searches still work with AI tools?+

Yes. AI helps you brainstorm unique strings, but search engines still respond to classic operators. Combine both for best results.

How many queries should I save per ICP?+

Aim for 3-5 proven strings per segment. Rotate through them monthly to capture fresh leads.

PM

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