Lead Search Operators Guide: Build Better Prospect Lists
Master boolean logic, AI-generated search strings, and niche databases to uncover hidden B2B leads before your competitors.
Good outbound starts with a strong list. Instead of buying the same databases as everyone else, learn how to craft search operators that surface niche accounts.
Boolean Power Moves
("VP Marketing" OR "Head of Growth") AND (SaaS OR "Software as a Service")site:linkedin.com/in "Revenue Operations" "Denver"intitle:"hiring" "Demand Generation" "Series B"
AI-Generated Search Strings
Inside PerksMate, describe your ICP and let the AI output ready-to-run Google, LinkedIn, and Crunchbase queries. Example prompt: "Growth-stage fintech companies expanding to LATAM hiring ops leaders."
Save Searches in CRM
Create a custom field search_blueprint in the CRM to store the best operators per segment. Each time you discover a new query, log it so agents and teammates reuse it.
Operator Cheat Sheet
| Operator | Use Case |
|---|---|
site: | Limit to a domain (LinkedIn, Crunchbase) |
intitle: | Find hiring pages, news posts |
AROUND(n) | Keep two terms close together |
-keyword | Exclude industries or competitors |
Frequently Asked Questions
Do boolean searches still work with AI tools?+
Yes. AI helps you brainstorm unique strings, but search engines still respond to classic operators. Combine both for best results.
How many queries should I save per ICP?+
Aim for 3-5 proven strings per segment. Rotate through them monthly to capture fresh leads.
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