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PR 6 minDecember 20, 2023

AI-Powered PR Outreach Without the Noise

Pitch journalists with personalized briefs, subject lines tuned by AI, and newsroom-friendly assets.

pr outreach media ai

Reporters are flooded with generic pitches. Stand out by combining media databases with PerksMate-generated story angles that reference each journalist's beat.

Pitch Packet

  • One-paragraph hook tied to a trend.
  • Two data points sourced from recent posts.
  • Customer quote with permission.
  • CTA offering exclusive access or demo.

Workflow

  1. Describe ideal publications.
  2. Discover journalists mention list.
  3. Launch AI email + LinkedIn agent.
  4. Log replies in Supabase PR pipeline.

Internal Linking

Drive traffic back to your newsroom page and deeper resources like How It Works so journalists can verify details.

Frequently Asked Questions

How many follow-ups are acceptable?+

Two polite nudges one week apart.

Should we personalize subject lines?+

Yes—call out a recent article or angle they covered.

PM

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