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Strategy 6 minOctober 25, 2023

AI Market Research Notebook

Capture industry shifts, competitor moves, and customer quotes in a living research notebook synced with PerksMate.

market research notebook strategy ai

Market insight should be a daily habit. Keep a digital notebook populated by AI agents scraping trusted sources.

Notebook Sections

  • Headlines feed from RSS + API sources.
  • Customer quote bank tied to CRM notes.
  • Competitor feature tracker with screenshots.
  • Idea backlog linking to campaign briefs.

Linkage

Whenever you log a new insight, attach it to the relevant blog post or outbound playbook so teams can act on it.

Frequently Asked Questions

Who maintains the notebook?+

Shared responsibility—each GTM function adds notes weekly.

How do we avoid noise?+

Tag entries with priority and archive outdated info monthly.

PM

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